Nature · Ecology · World
— Create a new world with the natural and ecological concept

Taste · Fashion · Design
— Guide design in the spirit of “Taste & Fashion”

Team · Service · Reciprocity
— Achieve common development guided by the concept of “Team & Service”

Operation Tenet
Move People by Honesty · Survival by Credit · Good Selling by Innovation · Leading Position by Fast Action

Service Concept
Team · Service · Efficiency · Reciprocity